5 SCORE events to help you improve your business

Welcome back. Are you ready to continue improving as a small business owner? Here are four SCORE virtual events that you can attend. Each event provides entrepreneurs with helpful tips and insight on navigating the complexities of doing business today.

Title: How to Scale Your Business – 5 Steps to Business Growth
Date: July 9, 2024
Time: 1:00 pm EDT

Growing a business requires time, planning, and focus, which are often lacking for busy business owners. You don’t have to do it on your own. Join our webinar and discover the 5 essential steps to scale your business.

Join our expert presenter, Andrew Frazier, as he guides you through the 5 essential steps for business growth. He will help you assess your business stage, understand your focus, and identify next steps for success. If you’re ready to start working on your business rather than in it, this webinar is perfect for you.

What you’ll learn:

The critical path your businesses must follow to achieve long-term growth
How your role and leadership skills must evolve if you want to grow your business
What challenges you must overcome to navigate each stage of business growth successfully

The presenter for the event is Andrew Fraizer. Fraizer, MBA, CFA, founded the Small Business Pro University (www.SBProU.com) to help business owners sell more, make more, and get financing faster and easier.

You can register for the event here.

Title: Boost Your Business with AI- Simple Tools for Success
Date: July 11, 2024
Time: 1:00 pm EDT

Are you ready to boost your business with cutting-edge AI tools? AI can be used to increase efficiency, enhance customer experiences, and improve your marketing. However, in order to grow your business with AI, you need to understand how to use it.

In this webinar, you’ll learn from industry experts about the diverse applications of AI, from improving customer service to optimizing your marketing strategies. We will guide you through practical, prompt engineering techniques, ethical AI use, and strategic insights to boost your branding and drive future growth.

What you’ll learn:

Diverse Applications of AI: Discover how AI can enhance customer service, marketing, and operations to drive efficiency and growth
Practical Prompt Engineering: Learn how to craft clear and precise prompts to get the best results from AI tools
Ethical AI Use: Understand how to mitigate biases, ensure data privacy, and maintain transparency in your AI interactions
Strategic Insights and Branding: Gain actionable insights for strategic planning, market analysis, and enhancing your personal and business branding
Future Growth with AI: Explore how AI can drive innovation and provide a competitive edge for your business.

The presenters are David Rich, Charlie Morris, Rob Stutzman, and John R Choate.

Rich is a mentor for SCORE Western Connecticut. He brings executive experience in fintech and strategic leadership, particularly in marketing, product strategy, and commercialization.

Morris specializes in commercial software development, strategic digital marketing, and harnessing the power of AI to elevate your business.

Stutzman is the marketing and social media chair at SCORE Boston and here to assist with your digital marketing strategy and planning.

Choate has expertise in End to End (ETE) Order to Cash Business, CRM, New Product Introduction, Materials Management, Supply Chain-Purchasing/Sourcing, Inventory Management, Advanced Manufacturing, Warehousing/Fulfillment and Quality Assurance.

You can register for the event here.

Title: Mistakes to Avoid When Starting a Business
Date: July 16, 2024
Time: 1:00 pm EDT

Starting a business can be exciting, but it’s easy to make mistakes that can hinder your success. Join our upcoming webinar to learn how to avoid common pitfalls and gain valuable insights to help you navigate the difficulties of starting a business.

In this webinar, you will learn how to avoid common mistakes and practical strategies for a successful startup. Whether you’re just starting your business or looking to improve, this session will provide you with valuable guidance to keep you on track.

Learning Objectives:

Understand the importance of a comprehensive business plan and learn how to create a roadmap for success
Discover how to define and communicate a clear business vision to align your team’s efforts
Learn strategies to prioritize tasks and maintain focus on core business activities
Find out how to cultivate disciplined practices to ensure consistent execution of your business strategies
Gain insights into effective marketing and sales techniques to drive growth and customer retention
Enhance your self-awareness to improve decision-making and leadership skills

The presenter is Darren Hook.

Hook is a seasoned professional, military leader and business coach with 35+ years of management experience in Fortune 500 companies. He is also a retired USAF Lieutenant Colonel, having served 25 years.

You can register for the event here.

Title: How to Protect Your Business and Invention Using Trademarks, Patents, and Copyrights
Date: July 18, 2024
Time: 1:00 pm EDT

If you’re an entrepreneur, startup or small business owner, it’s important to understand how to protect yourself using intellectual property rights. In this session, we’ll be joined by experts from the United States Patent and Trademark Office (USPTO) and a successful inventor and entrepreneur who will break down the basics of patents, trademarks and copyrights.

Learning Objectives:

Understand the different types of intellectual property
Learn the federal trademark registration process
Practical application of trademarks, patents and copyrights in the business world

The presenters for this event include Brian Fried, Dave Gooder, and Vaishali Udupa.

Fried is known as “The Inventor Coach,” an inventor, 3 x author, expert speaker and host on innovation and invention.

Gooder is the Commissioner for Trademarks at the United States Patent and Trademark Office (USPTO).

Udupa is the Commissioner for Patents at the United States Patent and Trademark Office (USPTO). As Commissioner for Patents, Ms. Udupa manages and leads the Patents organization as its chief operating officer.

You can register for the event here

Title: Protecting and Growing Your Small to Medium-Sized Business
Date: July 30, 2024
Time: 1:00 pm EDT

It’s a tale as old as time: How can businesses scale and grow successfully while protecting their revenue and brand from fraud? Businesses can leverage technology and third-party partners to implement smart payment solutions, but what indicators should they look for before fraud and chargebacks become a problem? No business wants to lose hard-earned revenue to fraudsters, and our webinar aims to help merchants learn how to protect their businesses.

Our payment, fraud and dispute experts from Authorize.net and Verifi will be sharing how businesses can improve their payment experience, expand payment methods, protect their business against fraud and minimize post-purchase risk.

Attendees will learn:

Actionable tips and best practices to boost revenue through improved card conversion and additional payment methods.
The technology and tactics available to businesses to prevent true fraud and combat friendly fraud and chargebacks.
Trends and market factors affecting small to medium businesses and their customers.

You can register for the event here.

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